Dear frustrated professional,
Are you suffering from marketing that's just average? Is it too similar to what others are doing? If so, I've been there, and I know how you feel!
Most businesses are doing just an okay job with their marketing strategy and tactics. But it isn't working well.
It's their message and primary offering that most frequently 
fail to resonate with their target audiences.
There are a lot of marketing people and firms with great intentions. Unfortunately, their efforts don't position these businesses as top contenders.
Most small businesses get lost amongst all of the other in their category. They're saying essentially the exact same things through cookie-cutter websites and marketing. Does this apply to yours?
There's a simple fix.
We guide you to discover new value opportunities, focus your offerings on the best ones, and then transform and relaunch them.
This might be the most important opportunity you’ll see this year.
Here’s why. I’ve channeled my experience at Apple, plus insights from consulting, into a course that can transform an average business into a remarkable one.
Our six-step program trains you exactly how to take the core of your business and turn it into a uniquely compelling and valuable offering.
It often becomes the change-agent for the rest of your business.
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Learn today’s most essential marketing principles
"It's already paid off! After completing the course I realized this was the foundation in marketing I'd been looking for." — Rich Lee | Principal | Rich Lee Creative
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Here’s why I can make this promise…
I’m Rob Gemmell, an award-winning creative director from Apple, entrepreneur, and consultant to hundreds of rapidly growing and professional services businesses.
I was privileged to work with Steve Jobs. Not only did I learn a lot from him, but I was there when Apple’s unique marketing approach was being developed and made my own contributions to it.
These strategies were copied by Microsoft, Amazon, Google, and Tesla to accelerate their remarkable growth and success.
Just for service professionals, I've adapted and evolved them into The Three Pillars of Marketing.
I've made it easy to learn how to apply them to smaller businesses. Specifically, those providing advice, coaching, training, consulting and related software or apps.
Over the past 25 years, I’ve validated these principles in my own businesses and through clients' businesses. Over 200 of them so far.
Now I’ve refined the marketing techniques and simplified them for quick understanding and immediate action. If you feel stuck and you want to accelerate your income growth we're ready for you.
You’ll learn the same techniques 
and methods that I used to help the Sonoma Valley Visitors Bureau boost tourism visits to their Valley by 22-30 percent each year for 10 years.
It helped Wine Country Party & Events accelerate its growth leading to its sale for multiple millions of dollars.
It helped M Squared, reposition itself as the preeminent professional services placement firm for the execution of new game-changing strategies.
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Learn to think differently
"The course taught me to be way more bold, memorable and iconic. And how to put myself in my customers' shoes. My key takeaway: How to "simplify to intensify!" — Karen Roche | President / COO | Streetwise Reports
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Here’s the tip of the iceberg of what you’ll get:
Discovery of hidden value in what you’re already doing that can further boost profitability
A better understanding of who your best customers are, then how to attract and keep more of them
Focused marketing techniques will reveal how to be more effective, and stop wasting marketing money
New perspectives that reveal how you can simplify what you do to save valuable time
A marketing plan that's common sense-based to take the uncertainty out of the process
A program that's not a time-sink, thus resulting in greater freedom
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Discover how to better understand your business
"Rob has an uncanny ability to "look inside" a business, dissecting the layers until he uncovers what really makes it tick, and then creating and communicating that message to business owners, partners, associates & customers." — Blaine Transue, CEO, WildFireWeb
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The biggest benefit
Clients come away feeling energized and motivated to launch their business in fresh directions. And with enhanced opportunities for growth, profitability, and freedom to prosper.
The thinking and practices result in greater personal freedom and better balanced personal and professional lives.
Ultimately, the course shows you how to turn an "average" business into a remarkable and respected one that outperforms the others in its marketplace.
So here’s the bottom line.
The course really does train you to think differently about your business and how it can more easily attract and keep highly profitable customers that can boost your income by 6 figures or more. —And do so with less effort and uncertainty.
You'll finish the course with a new business offering, a simple marketing plan, and marketing materials that are ready to launch.
You get all of this for $2,000.
What you learn to do each week
Week 1 | Uncovering Your Unique Value & Opportunities
Week 2 | Expressing Your Compelling Story
Week 3 | Reconceiving Your Powerful Offering
Week 4 | Producing an Enduring Offering
Week 5 | Crafting Your Iconic Campaign
Week 6 | Attracting & Capturing the Best Customers
What's included
1. Step by step exercises that focus and simplify
2. Workbook to accelerate your execution
3. Examples of how similar businesses are executing
4. Online tool demos for DIY marketing materials
5. Templates to accelerate executions and elevate your impact
6. Simple Marketing Plan for a Ready-to-launch campaign
There's no risk
You have nothing to lose because you can take a full 30 days to put the course to work and test it with our money-back guarantee:
If How to Think Diff and Put it to Work doesn’t show me exactly how to uncover the hidden value in my customers, transform an essential service or product into a simple yet remarkable offering, Craft an iconic marketing campaign, and Coach me to Let go of the things holding me back, then I will receive a full refund!
As you can see, the risk is on my shoulders. So...
Let's get started
To make sure How to Think Diff and Put it to Work is a good fit for you now let's have a brief phone call. You'll be able to meet me and ask any questions not already answered.
We can also talk about a time payment plan too if that helps.
By the way, we accept PayPal, Stripe or credit cards by a secure server.
You can click the button to book the call when it works best for you.
Cheers,
Rob Gemmell | Principal | Addwater Marketing